One Platform. From Discovery to Conversion.
Optimizing every shopping experience from discovery to conversion.

Spangle helps retailers win AI-driven product discovery and convert more of that demand into revenue.

One platform continuously optimizes every shopping experience, from paid acquisition to onsite discovery.

Talk to our team

Start with your biggest commerce opportunity.
Expand from there.

One engine that keeps working as the surface changes.

Instead of a new point solution for every channel, one closed loop adapts to wherever discovery is happening right now.

Built for your brand. Optimized for every visit. Improved by every outcome.
Detect.

Reads which priority customer intents your brand is missing or poorly represented across AI answers.

27 priority intents · 9 underrepresented
Decide & deploy.

Reasons across your catalog, brand, and goals, then ships approved changes through your governance workflow.

12 changes staged · routed for approval
Learn.

Every signal — AI or shopper — improves the next decision. The loop keeps running.

next decision improved · loop continues

Most tools help you see the problem. Spangle closes it.

Each solves a real slice
Visibility trackers

Show where you're missing from AI answers — but showing the gap doesn't close it.

Measurement only
Enrichment tools

Clean up catalog attributes — but don't decide what to do with them for a specific intent.

Data only
Personalization tools

Wait for a shopper with browsing history — AI-referred traffic often has none.

Post-load only
Spangle detects, decides, deploys, and learns — the full closed loop, before the page renders.
DetectDecideDeployLearn

You set the rules.
AI executes within them.

You define the objectives.

You establish the constraints before anything ships.

Spangle executes.

Recommends, creates, executes, measures, and improves inside the boundaries you set.

You stay accountable.

No change reaches production without routing through your governance workflow.

Merchandising rulesApplies to every surface
Exclude sale itemsOn
Show new arrivals firstOn
Hide low-stock productsOn
Boost seasonal categoriesOff
Prioritize full-price marginOff
Exclude clearance from AI answersOn

The longer it runs, the smarter Spangle becomes.

Every approval, edit, and outcome helps Spangle better understand your business. Each new surface builds on that knowledge, making every deployment more effective than the last.

ProductsInventoryPricingCategoriesProduct attributesCustomer reviewsSearch queriesOnsite behaviorCampaignsAudiencesBrand rulesMerchandisingReturnsCustomer preferencesContextBetter commerce decisions

Start with an 8-week AI Discovery Sprint.

Prove it on the wave that matters right now: establish a baseline, deploy governed improvements, and measure what changes — on today's surface, with a platform built to carry the same proof forward.

1
Baseline.

25+ high-intent queries where your brand is missing or poorly represented.

2
Decide.

The right commerce experience for each priority intent — routed through your governance.

3
Deploy.

Ship approved improvements to production for AI systems and shoppers.

4
Learn.

Review activity and signals against baseline, and the recommended next scope.

Successful Sprints become the ongoing platform relationship — the same engine, expanding as discovery moves.

Ready for one engine, every surface?

Start with the surface that's urgent today. Expand into the platform as trust compounds.

Built for wherever discovery goes next.